We continually keep employees informed about environmental issues and encourage them to participate in environmental initiatives. In 2010, we transitioned our company newsmagazine to an online publication, saving nearly 5 million sheets of paper annually. Here are some of the other ways we make sure our employees are aware of environmental issues:
- Produce a "Green" issue of our company magazine
- Host informational seminars
- Hold discussions at staff and affinity group meetings
- Recognize employee volunteer projects
- Create webcasts about employee initiatives
In 2010, Prudential introduced an innovative, eco-friendly way to encourage its shareholders to cast their proxy votes. Shareholders chose a tote bag made of recycled organic cotton or to have a tree planted in their honor. As a result, more than 700,000 trees were planted as part of American Forests' re-forestation projects.
Prudential CARES, our employee volunteerism program, encourages employees around the world to volunteer in the communities where they live and work.
We also support volunteer work by granting thousands of dollars to non-profit organizations involved in environmental projects such as rainwater reclamation and sustainable agriculture.
We support other companies' educational and volunteer initiatives. In 2010, Prudential Financial sponsored the Investor Summit on Climate Risk at the United Nations, where policymakers, investors and business leaders discussed how to manage risks and seize opportunities presented by climate change
In our home state of New Jersey, Prudential Financial and The Prudential Foundation have provided financial assistance for environmental projects, including:
- The creation of The Prudential Outdoor Learning Center, which provides thousands of teachers and students with environmental learning experiences
- A project to decontaminate and replant nearly 30 acres of parkland at Liberty State Park
- The restoration of Branch Brook Park by the Branch Brook Park Alliance